Electronic Arts to Use AMD Athlon™ Processor-Based Systems Worldwide
-EA is recommending AMD-based desktop and workstation systems to development, sales, finance, and marketing departments-
SUNNYVALE, CA --
AMD today announced Electronic Arts, a leader in PC and console games and the number-one game site on the Internet, is recommending AMD Athlon™ XP and AMD Athlon MP processor-based desktop and workstation computers for its worldwide studios. Electronic Arts plans to use these systems to develop and produce next-generation PC and console games for both the EA SPORTS and EA GAMES brands with franchises including John Madden Football, Harry Potter, and The Sims, and plans to implement AMD processor-based systems in their sales, finance, marketing, and administration departments.
EA studios slated to use AMD processor-based systems include Westwood Studios in Las Vegas, Maxis studio in Walnut Creek, and studios in Redwood Shores, Los Angeles, Seattle, Orlando, London, Tokyo, Vancouver, and Melbourne.
“The performance, compatibility, and reliability of the AMD Athlon MP processor has led us to select it as part of the workstation development solution worldwide for Electronic Arts to help speed game design processes," said Scott Cronce, VP and chief technology officer, Electronic Arts Inc. “Additionally, the stability we have had with AMD Athlon XP processor-based desktop machines has given us reason to populate them in other departments in Electronic Arts.”
“Electronic Arts is producing performance-demanding, graphic-intensive games that leverage AMD solutions,” said Ed Ellett, vice president of Marketing at AMD. “The compatibility, reliability and performance of AMD workstation solutions as development platforms combined with EA’s extensive game portfolio will help ensure that the next generation of gaming will evolve to the next level of realism.”
In the past, EA has trusted AMD’s technology and raw processing power to showcase their complete lineup at E3 in Los Angeles and at two press conferences.
AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets with manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor’s 500 company, produces microprocessors, flash memory devices, and support circuitry for communications and networking applications. Founded in 1969 and based in Sunnyvale, California, AMD had revenues of $4.6 billion in 2000. (NYSE: AMD).
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AMD, the AMD Arrow logo, AMD Athlon, and combinations thereof, are trademarks of Advanced Micro Devices. Electronic Arts, EA SPORTS, EA GAMES, Westwood Studios, Maxis, John Madden Football, and The Sims are trademarks or registered trademarks of Electronic Arts Inc. in the U.S. and/or other countries. Harry Potter is a trademark of Warner Bros. All other product names are used for identification purposes only and may be trademarks of their respective companies