AMD Teams With Steinberg To Deliver Digital Audio Workstations To Top Music Industry Producers
—AMD Athlon™ MP processors and Steinberg Nuendo software provide power and value for advanced studio technology based on PC workstations—
SUNNYVALE, CA --
AMD (NYSE: AMD) today announced it has teamed with Steinberg to provide digital audio workstations for Steinberg Producer Group members including top recording industry producers Rory Kaplan, Greg Ladanyi, Fred Maher and Elliot Scheiner.
These AMD Athlon™ MP processor-based digital audio workstations allow professional and advanced hobbiest customers to perform pre- and post-production on one workstation to produce high-resolution audio for CD or DVD. By consolidating audio production efforts on one stable and powerful system, producers can realize greater efficiency in their workflow and condensed production cycles, leaving more free time for the creative process.
“AMD Athlon MP processor-based workstations using Steinberg Nuendo Software have recently been used to master the music of legendary artists including James Taylor, R.E.M. and Frank Zappa,” said Ed Ellett, AMD’s vice president of client business. “AMD Athlon MP processors provide producers with the means to get more work done per session by powering reliable and scalable systems. AMD processors used for producing high-resolution audio represent another facet of AMD product adoption in end-to-end digital production.”
“By providing high-end systems to the industry’s most demanding producers, Steinberg and AMD are proving that native solutions can meet and exceed the needs of the professional community,” said Steve Garth, CEO of Steinberg North America.
"Recently I remixed the R.E.M. record "Document" and Roy Orbison's "Live at Austin City Limits" for Surround 5.1 using the AMD Athlon MP processor-based Studio Pro Elite digital audio workstation hosting Steinberg Nuendo software,” said Elliot Scheiner. “The performance and stability of Nuendo running on the AMD processor-based digital audio workstation allowed these two fantastic records to be remixed and mastered for re-release as DVD-A titles. I'm extremely happy with the AMD/Steinberg combination."
“Fred Maher and I worked together on the Jackson Browne "Running on Empty" re-release in Surround Sound for Warner Brothers, and The Midnight Oil Surround 6.1 release, "Capricornia," for DTS all produced on AMD Athlon MP processor-based systems,” said Greg Landanyi. “The AMD processor-based systems with Steinberg Nuendo software have been solid workhorses for us. They provide what we need from a digital audio workstation – speed, stability and dependability.”
"Flawless, fast and reliable – the combination of Steinberg Nuendo and AMD processors was instrumental in completing the remaster of Frank Zappa “Live Halloween Concert, 1978” in Surround 5.1 for a DTS entertainment DVD-A release, in the highest quality and on time," said Rory Kaplan.
The digital audio workstations were configured with industry standard plug-ins allowing customers to record audio tracks to be mixed for DVD-A, a surround production capable format, without any specialized hardware.
About the AMD Athlon™ MP Processor
The AMD Athlon™ MP processor is a seventh-generation x86 processor designed for high-performance multiprocessing servers and workstations.
AMD Athlon MP processors are used by leading corporations to increase productivity in areas such as oil and gas exploration, Web-hosting services and motion picture rendering. In addition, many of the world’s most prestigious universities and research institutions use AMD Athlon MP processors in superclusters for compute-intensive research applications.
A key advantage of AMD’s multiprocessing platform is Smart MP technology, which greatly enhances overall platform performance by increasing data movement between the two CPUs, chipset and memory system. Smart MP technology features dual point-to-point, high-speed 266MHz system buses with Error Correcting Code (ECC) support designed to provide up to 2.1GB per second per CPU of bus bandwidth in a dual-processor system. Smart MP technology also has an optimized Modified Owner Exclusive Shared Invalid (MOESI) cache coherency protocol that manages data and memory traffic in a multiprocessing environment.
The AMD Athlon MP processor features the patented QuantiSpeed™ architecture, which includes a high-performance full-speed cache with hardware data pre-fetch, a fully pipelined superscalar floating point engine, and an exclusive L2 Translation Look-aside Buffer (TLB). The processor also incorporates 3DNow!™ Professional technology, which has 51 new instructions that extend AMD’s 3DNow! technology, enabling smoother, richer and more lifelike images, more precise digital audio and an enriched Internet experience.
The AMD Athlon MP processor is compatible with AMD’s stable Socket A infrastructure, and supports DDR memory technology. It is manufactured using AMD’s 0.13 micron copper process technology in Fab 30 in Dresden, Germany.
AMD is a global supplier of integrated circuits for the personal and networked computer and communications markets with manufacturing facilities in the United States, Europe, Japan, and Asia. AMD, a Fortune 500 and Standard & Poor’s 500 company, produces microprocessors, Flash memory devices, and support circuitry for communications and networking applications.
Founded in 1969 and based in Sunnyvale, California, AMD had revenues of $3.9 billion in 2001. (NYSE: AMD).
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