M-Audio Announces AMD Athlon™ 64 Processor Compatibility

Popular PCI product line has been redesigned with 64-bit support for AMD’s newest processor

Arcadia, CA -- 9/23/2003 -- M-Audio, a leading manufacturer and distributor of hardware and software for computer-centric musicians, is proud to announce compatibility with the new AMD Athlon™ 64 processor. In conjunction with AMD’s groundbreaking 32- and 64-bit AMD Athlon 64processor, M-Audio has been working closely with the company to ensure that their entire line of PCI audio products will be compatible with the new AMD64 desktop processor.

The AMD Athlon 64 processor’s unified 64-bit architecture promises to bring a dramatic new level of support for digital multimedia, offering world-class performance for today’s 32-bit applications as well as solid support for future 64-bit products presently under development.

M-Audio’s PCI cards have been redesigned to be fully PCI 2.2 compliant, thereby assuring they will work in any PCIX-based system, and offer outstanding operation under existing 32-bit bus modes.

“Multi-channel audio recording and playback performance will benefit tremendously from the AMD Athlon 64 processor’s new 64-bit capability,” remarked Adam Castillo, M-Audio’s Marketing Director. “We’re very excited about the powerful potential of this breakthrough technology, and we’re pleased to be working in such a proactive relationship with AMD to guarantee that our current line of products is 32-bit backward compatible, and to develop our future products to maximize the potential of the new AMD Athlon 64 processor.”

“With the introduction of the AMD Athlon 64 processor, the personal computer experience is evolving to include a multimedia experience unlike any other we have seen,” said Tim Wright, Director, Desktop Marketing, AMD’s Computation Products Group. “With AMD64 technology, as well as the advent of better graphics and more CPU-based synthesis and signal processing, we are coming closer to realizing the dreams of PC users everywhere. We’re pleased to work with forward-thinking companies like M-Audio to prepare for the future of multimedia content creation.”

About M-Audio
M-Audio is a leading provider of digital audio and MIDI solutions for today’s electronic musicians and audio professionals. Founded in 1988, M-Audio now has independent offices in the US, Canada, UK, Germany, France and Japan. M-Audio’s ability to parlay advanced technology into affordable products has led the company to win some of the international audio community’s highest praise and awards.

M-Audio’s mission of “Redefining the Studio” delivers new levels of control, virtualization and mobility that transform the way computer-centric musicians compose, perform and live their creative lives. In addition to manufacturing its own product lines like the popular Delta audio cards, Studiophile reference monitors and USB Keystation MIDI controllers, M-Audio also distributes best-of-class products such as Propellerhead Reason, Ableton Live, Arkaos VJ and Groove Tubes microphones. The company has also recently launched a product line that brings professional-quality audio to the consumer electronics market.

U.S. media contact: Kevin Walt at 800-969-6434 x229 or kevin@m-audio.com.

High-res images of M-Audio products are available at www.m-audio.com/company/images.php.

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