National Geode Processor Hits the Road with LodgeNet Interactive TV Services
Service provider to hotel chains chooses Geode technology to maneuver through TV-based interactive services
Santa Clara, CA --
Room service isn't the only thing being delivered to hotel rooms these days. Business travelers and tech-savvy vacationers are enjoying an expanded array of interactive options available to them through their hotel televisions, including on-demand pay-per-view movies, games, music CDs and enhanced Internet applications.
National Semiconductor (NYSE:NSM) Corporation announced today that the award-winning National Geode™ processor was chosen by LodgeNet Entertainment Corporation, a leading provider of broadband, interactive television services to the hospitality industry, to power its new Interactive Digital System. A demonstration of the LodgeNet services powered by the Geode processor will be on display April 3-5 at National's booth at the COMDEX Spring Chicago trade show, McCormick Place North Hall, Booth 1426.
"LodgeNet chose the Geode technology for its ability to process and display complex interactive screens for our full range of services," said Gary Kolbeck, director of systems engineering for LodgeNet. "Working closely with Inprimis, a set-top box design house, we identified Geode as the best processor for our needs."
"The LodgeNet design win is an exciting turn for National, opening the door to a whole new market segment," said David Pederson, set-top box business unit director for National. "As a showcase for next generation interactive TV services, it will keep us in touch and entertained while we are away from home. These services are what most travelers will come to expect at their destinations in the near future."
National's Geode processor and platform have gained widespread recognition in the industry as preferred solutions for information appliances. In January, the Geode processor received an Analyst's Choice Award from Microprocessor Report for being the Best Highly Integrated Processor of 2000.
Geode solutions provide the highest silicon integration and lowest power consumption for a wide variety of products in the information appliance markets, including NetTV and multimedia gateways, as well as interactive digital set-top boxes. The x86 architecture of the Geode processor is ideal for Internet access because most of the search engines, plug-ins and applets on the Internet are based on the x86 architecture. For set-top box manufacturers, this technology offers an optimized set-top box solution, x86 compatibility, lower overall system costs, reduced board space and faster time to market.
About National Semiconductor
National Semiconductor is the premier analog company driving the information age. Combining real-world analog and state-of-the-art digital technology, the company is focused on the fast growing markets for wireless handsets; information appliances; information infrastructure; and display, imaging and human interface technologies. With headquarters in Santa Clara, California, National reported sales of $2.1 billion for its last fiscal year and has about 10,500 employees worldwide.