AMD Foundation Launches First Changing the Game Project in Europe
Hosted by the Dresden Media and Culture Center, 27 youths will individually design a video game focusing on a social topic
Dresden, Germany —5/16/2011
AMD (NYSE: AMD) and the AMD Foundation today announced the launch of its first European deployment of AMD Changing the Game in Dresden, Germany. AMD Changing the Game is AMD’s education initiative, which is designed to inspire students’ interest in STEM (Science Technology Engineering and Math) skill learning by creating socially responsible video games.
Over the course of a series of 20 workshops, 27 youths ages 12 to 18 will design their own serious game focusing on a social topic that will have an impact on the communities in which they live. The students will be assisted by experts in the field of game design, graphics, sound and programming.
“We are excited about the opportunities that AMD Changing the Game provides for children and teenagers to collaboratively work on a social game design project,” – said Daniel Seitz, head of the project at Dresden Media and Culture Center. “Not only can children have a firsthand insight into how a modern game is designed, more importantly, they can learn how to work in teams and collectively decide on creative concept, sound, design and promotion of their work.”
“We are extremely happy to see how AMD Changing the Game is bringing young people together to use modern technology to create socially relevant games”, said Allyson Peerman, President, AMD Foundation, AMD. “Game design teaches kids valuable math, science, problem-solving and collaboration skills and engages students in learning. Furthermore we are delighted to see how the Dresden Media and Culture Center has taken on this initiative and is expanding the program to also attract parents and experts in game design.”
More details of the Dresden project such as the project timeline, a blog written by the participants and the team that tracks the progress of the game development at every stage and additional information can be found at http://www.amdchangingthegame.de.
About AMD Changing the Game
AMD Changing the Game is designed to take gaming beyond entertainment and inspire youth to learn critical education and life skills by equipping them to create digital games with social content. The program’s purpose is to promote the use of youth game development as a tool to inspire learning and improve science, technology, education and math (STEM) skills. The initiative is rooted in AMD’s long history of supporting education, along with the company’s passion and expertise in the graphics processor and gaming industries.
AMD (NYSE: AMD) is a semiconductor design innovator leading the next era of vivid digital experiences with its groundbreaking AMD Fusion Accelerated Processing Units (APUs) that power a wide range of computing devices. AMD’s server computing products are focused on driving industry-leading cloud computing and virtualization environments. AMD’s superior graphics technologies are found in a variety of solutions ranging from game consoles, PCs to supercomputers. For more information, visit http://www.amd.com.