AI PCs and the Enterprise: Why Now is the Time to Modernize

Over the past few weeks, I’ve had the chance to participate in a discussion with Foundry, where we dug into an increasingly important topics in enterprise IT: The role of AI PCs in business transformation. 

As someone who’s worked on commercial PCs for over a decade, I’ve seen plenty of trends come and go. But AI—this one’s different. Artificial intelligence is one of the most transformational PC technologies of the past 40 years, with the potential to reshape the fundamental nature of computing. But organizations can’t unlock the promise of AI without first modernizing the foundation it runs on. That starts with the PC.  

PC Modernization: The Critical First Step

The webinar I joined explored why aging PC fleets are holding businesses back. Many companies refreshed during the pandemic and are now faced with systems that are approaching five years old. PCs are the most important productivity tool that many workers use on a regular basis, and the compatibility of these systems can limit – or expand – the capability and creativity of the individuals who use them. The relatively anodyne mundane topic of fleet-wide refresh timing becomes more significant once you understand what AI PCs bring to the table. 

AI-enabled PCs don’t just run apps. They enable us to interact with our partners and co-workers half a world away, and to collaboratively edit – or even generate – many types of content. This allows teams to rapidly prototype and experiment with new ideas. At the hardware level, AI PCs can improve productivity, fleet manageability, and security, with data protections baked-in at the silicon layer and moving up from there..

Bringing Security and Simplicity Together

Security came up often in our discussion, and rightly so. As PCs become more powerful, they also become more valuable targets. One thing I emphasized in the session: AMD has been working closely with Microsoft and OEMs to embed advanced protections, like AMD Shadow Stack and our Secured-core PC initiative. These and other security features like AMD Memory Guard, are built in, not bolted on (1). Importantly, we’ve made these technologies easy to deploy. IT teams want security that doesn’t require heavy lifting. That’s exactly what AMD PRO Technologies delivers. 

The ROI Is Real

Beyond performance and security, we also touched on the cost side. Refreshing PCs isn’t just a tech decision—it’s a business one. We’ve seen compelling numbers from large organizations that made the move to AMD, including improved productivity, lowreduced support costs, and stronger ROI across the board. 

What’s Next? Watch the Webinar and Explore More

If you haven’t yet, I encourage you to:

✅ Watch the webinar – Learn why now is the moment to rethink your PC strategy

✅ Explore AMD’s AI PC solutions – See how we’re helping IT leaders stay secure, productive, and ready for tomorrow

✅ Visit AMD.com – It’s your hub for deeper insights, tools, and next steps

Whether you're preparing for Windows 10 end-of-support, evaluating Copilot+ capabilities, or simply planning for the future, now’s the time to act. Let’s make sure your endpoints are ready for the AI era—because transformation doesn’t start in the cloud. It starts right at the edge, on the PC.

1 - Full system memory encryption with AMD Memory Guard is included in AMD Ryzen PRO, AMD Ryzen Threadripper PRO, and AMD Athlon PRO processors. Requires OEM enablement. Check with the system manufacturer prior to purchase. GD-206.